We strongly believe that sustainable habits are the foundation to a balanced life and a connected society. This belief led us to build a proven psychological framework to nudge people towards sustainable habits supported by smart technology. By increasing fun-factor and rewarding certain decisions, we encourage people to adopt a healthy behaviour by free will. Discover more about our solutions and approach👇
We have developed a framework using different techniques which allow us the change human behaviour. We focus on long-term engagement.
The best way to get something done by someone is by rewarding them to do it. Don’t think financial rewards as it only focusses on income and only works as long as the financial stimuli is there. Think rewards that bring fulfilment: experiences, group-activities, planting trees or maybe even a donation to a good cause. These rewards focus on long-term intrinsic value.
Nobody likes boring stuff. Entertain people. So that is what we do, we entertain them by applying gaming methods: avatars, leaderboards, multipliers, badges and even growing virtual trees. Not all must be digital, we organize real-life campaigns, execute small shows and for the kids we even have a mascot that knows to dance.
We are in this together. Connection is about spreading the word, getting to know like-minded and developing good habits together. Finding carpool-buddies or sporting-buddies. Connection is also about involving all the stakeholders of a habitat-project. Making sure everyone is on the same page by discussing, co-creating and supporting stakeholders before and during the project.
All what’s left is registering the behaviour. New technologies open doors to detect anonymously. Depending on the use case we apply technology as RFID, NFC, GPS, a smartphone/tablet and so on.
We have various solutions to transform cities into a sustainable eco-systems. Therefore, we use the 17 UN SGD's as guidance to create smarter, more sustainable cities.
We focus on the healthcare sector where we provide solutions in the context of AAL (Ambient Assisted Living) and in the context of "keeping your own care under control".
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